If you are a life coach, yoga instructor, law of attraction coach, health coach etc. Then you can reach to hundreds or even thousands people without spending money.
Your first few clients must be from your friends, friends of friend, colleagues, relatives, etc.
Then finding the next few clients will be little difficult for you? Are you also facing this challenge?
If yes, then read this post.
Make a list
First of all make a list of people you know they may be your friends, friends of friends, you school friends, college friends, your past coworkers, facebook friends, linkedin connections, relatives, club members, school and college alumni etc.
You will see that you know even hundreds and thousands of people.
And ask your close friends and relatives to give some references so that you can reach them. Maybe you don’t know them but who gave you contact must be the mutual know person between you. This creates a trust.
Reach to them. But how?
Now, you have the list of all these people. Now you need to know the pain, problem or challenges they are facing in their life. And you can solve these issue with your coaching business.
How will you find the pain, challenges or problem they are facing?
For that you can create a google form where you ask questions related to the problems, pain and challenges etc.
Here are some of the sample questions:
- email id
- phone number
- What do you do for a living?
- Are you facing any challenges in your personal life?
- Are you facing any challenges in your career?
You can write down as many questions. And you can also give multiple-choice options so that they can fill the form just by clicking on the most appropriate options.
And now send this form to the list of the person you created earlier.
You can send this list on email, WhatsApp, messages on social media, post it on your Facebook wall, share it on Linkedin etc.
You will find that people are filling the form.
Now you know the exact pain, problem or challenge they are facing know.
Build Trust and Authority
Now time is to build trust and authority. For building trust, you can create some pictures and videos where you address some of the problems and people feel that useful. And post these pictures and videos on social media and LinkedIn.
And do this for some time. Slowly people will trust you.
You require a coaching website
How a coaching website can help you in getting clients?
You need a professionally designed coaching website where people can visit and find more information about you, your coaching programs. They can even book a session with you.
They can read your blog where you write about the programs and other posts.
They can see your testimonials, certificates if you have any etc.
This makes you an authority in coaching.
Still not get how this will help?
You will mention this coaching website in your profile page of various social media, your email signature, inside your videos, description in a youtube video, write the website URL on the images you are creating for social media.
In this way, they will come to your website and know more about you. They will contact you from the website, if you have a course page they can buy directly from there.
And if they booked a session with you, then you can pitch your coaching services in that session also.
The list you have created. You can use that list to do email marketing and build more trust. And these clients automatically buy your courses.
In the whole process getting a professionally designed website is necessary. You can get in touch with me for designing a professional coaching website for your business.